Footwear Fashion & Marketing

Sole Survivors: How Exceptional Companies Survive at the Edge

Shoetrades


$52.00
Sole Survivors: How Exceptional Companies Survive at the Edge

By Anto Kerins An in-depth profile of 8 small to medium sized European footwear companies and one industry consulting organization. This book tells the stories of these companies in detail, from their historical development through to their business strategies, from their organizational structures to their work processes. But the analysis doesn't just consider the cold facts and figures. By going deeply into each company, by understanding the issues and concerns of the people who work there, Sole Survivors gets to the very heart of these organizations and what makes them exceptional. (420 pages)

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